4 Elite Details That Set Us Apart
by Josh Parker
There are literally hundreds of details that we do differently, ranging from design to operations, sales, and marketing. The details, and what we do differently, start from day 1: Looking for land. Here is a must-read blog sharing the #1 Shortcut for finding land.
Today, let's look at just 4 high-end, ELITE office details from our latest build that truly set the Storage Authority Buck Road office way above any of their competitors.
3 Screens prominently displayed in the office show off the dozens of security cameras, and an awesome slide deck of videos and images highlighting incredible value-add features of the facility. This is marketing without saying a word. It sends a clear message to the customers that gives them peace of mind and value.
Just steps away, every prospective customer who walks through the door is invited right into the 10x20 in-office show unit, where they are walked through the rental process by a self-storage expert. They immediately get the look and feel of a clean and spacious unit, and bright red floor markings assist them in easily visualizing various unit sizes. It is convenient, quick, and impressive- it's the most valuable unit that will never be rented!
The Vestibule is a very nice added touch- it is bright and inviting, keeps the draft out of the office, and offers a comfortable, easy access area for customers who wish to use the convenient self-service kiosk, especially after hours. The kiosk is easy to use, takes payments, and completes rentals so customers can rent and move right into their unit.
A beautiful coffe bar with high-end, solid wood cabinets, and quartz countertop, and a commercial, stainless steel waterbottle filling station make an immediate impact. Everything about this coffee station is intentionally designed with luxury in mind- from the finishes, to the signage hanging above it, and even custom coffee cups printed with the Storage Authority logo and location contact information.
Want to learn more about Storage Authority, self-storage, franchising, and what it takes to stand out as the premier self-storage facility in your market? Email me, Josh@StorageAuthority.com
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