Blog / News

Building a self-storage facility looks straightforward on paper until the "landmines" start exploding. In this webinar replay, industry experts Marc Goodin (CEO of Storage Authority) and Aric Platt (Heartland Building Group) pull back the curtain on the construction mistakes that cost developers tens of thousands of dollars. Whether you are a first-time developer or an experienced operator expanding your portfolio, this session provides the "insider" perspective you need to k

Unlock Your Next Deal: How to Find & Evaluate Self-Storage Land Using Data Are you tired of guessing where the next high-performing self-storage market is? In the world of commercial real estate, data isn't just a "nice to have," it’s the difference between a facility that stays 40% empty and one that rents up fast at premium rates. Join us for an exclusive live webinar where we dive deep into the mechanics of site selection and market analysis. Event Details Topic: How to

By Garrett Byrd Storage Authority Franchis e In the fast-moving self-storage industry of 2026, simply "opening your doors" isn't enough to guarantee success. With rising land costs and a more crowded market, the difference between a facility that stays 90% full and one that struggles with 70% occupancy often comes down to one thing: Competitive Intelligence. If you aren't regularly stepping out of your office to see what the facility down the street is doing, you're essentia

Is Your Self-Storage Business Just a Metal Box? Let’s be honest: in most markets, self-storage has become a commodity game . When every facility looks like a row of beige garage doors, the only way to win is by being the cheapest. And "racing to the bottom" on price is a guaranteed way to kill your margins. If you want to stop competing on price and start dominating on value, you need to change the game entirely. It’s time to stop thinking like a landlord and start thinking l